About MAC Makeup
What is MAC makeup
MAC stands for Make-up Art Cosmetics, and is a leading manufacturer of makeup that is both trendy, highly modern and became famous through the word-of-mouth endorsement by professional makeup artists, models and celebrities.
The company has made great strides in the multi-billion dollar cosmetic industry and is synonymous with glamour, mainly due to its huge and ever growing presence in the high fashion industry, a huge amount of celebrity endorsements and their high level of commitment to using cruelty free products. MAC continues to be a leader in beauty skin care products and is a leader in fine makeup products that are a favorite among women.
The History of MAC Makeup
MAC was first started in 1985 in Canada by Frank Toskan and Frank Angelo. The first US MAC store opened in 1991 in Greenwich Village. It was acquired by the Estee Lauder Company in 1994. The original founder Frank Angelo died in 1997 due to complications during surgery.
Shortly following the buy-out, Frank Toskan the other co-founder of MAC makeup, left the company to start another AIDS Charity with his brother-in-law, Vic Casale, who was an original MAC chemist. That MAC AIDS Fund was continued by the new owners.
MAC Makeup Social Program Support
MAC makeup company is known for being socially aware and proactive and besides their AIDS foundation that is still funded with the help of celebrity endorsements, such as Fergie, they are also proactive in many other ways with five social initiative programs currently in place.
MAC Cruelty-Free Beauty
Back to MAC Recycling
MAC Kids Helping Kids
The MAC AIDS Fund
The MAC PRO program
MAC Pro Program
The MAC PRO Program is available to professionals in the industry with an annual fee. It offers, support, special benefits and discounts to all professionals in the field.
Make-up artists receive a 40% discount. Aestheticians, cosmetologists, hairstylists, fashion stylists, nail technicians, costume designers, models, on-air talent/performers, and photographers receive a 30% discount. |
 |
The MAC Pro Student membership, entitles those studying mane-up artistry and other fashion related careers with lesser benefits and 20% discount for the approximate length of one school year.
The Popularity of MAC Makeup
Mac makeup products continue to be some of the most sought after makeup products of the entire cosmetic industry. With their array of colors, professional applicators and overall premium makeup selection, MAC makeup is definitely a favorite among women worldwide.
-------------------------------------------------------------------------------------------------------------------------------
|